|
1
|
|
|
2
|
- This course is designed to provide you with the opportunity to:
- Learn about entrepreneurship and small business start-ups
- Recognize and assess new business opportunities
- Acquire the skills necessary to write a successful business plan
- Determine the appropriate source of start-up capital and form of
business
|
|
3
|
- This online course includes modules covering the following topics:
- Understanding the entrepreneurial process
- Opportunity recognition
- Entry strategies
- Market opportunities and marketing
- Writing a business plan
- Developing financial projections
- Venture capital
- Debt and other forms of financing
- Legal, tax, and insurance issues
|
|
4
|
- This module is designed to get you up and running with a brief overview
of entrepreneurship and small business start-ups
- The modules that follow provide much more detail on each topic area
|
|
5
|
- Let’s take a brief look at how entrepreneurial companies have changed
the world we live in
|
|
6
|
- A large portion of the growth that the US economy has experienced over
the past 30 years can be attributed to entrepreneurial ventures
- Remember 20 years ago when Apple referred to a fruit, not a large
computer company
- Remember 5 years ago when
was a river in South America, not a Web site
- And, remember 5 years ago when
was something that cowboys yelled
- The world is truly a different place as a result of these companies
|
|
7
|
- However, it is not just technology that has changed. Media has also changed our world.
- Twenty years ago, who would have thought that we’d be watching news,
sports, music videos and the weather 24 hours a day?
|
|
8
|
- We used to go out to dinner seeking a good meal and good service
- Today, a whole new set of expectations are being met by “Eatertainment”
companies that provide good food and good service in an entertaining
environment
|
|
9
|
- Bjorn Nabozney wrote the business plan for Big Sky Brewery and Dallas
Neil wrote the business plan for Kinetic Sports Interactive while
enrolled in University of Montana Entrepreneurship courses
- Both businesses are currently operating and are successful
|
|
10
|
- Many of you might be asking the question above
- The answer to that question is Yes and No
- Yes, we can help you develop the skills necessary to critically
evaluate entrepreneurial opportunities, to write a successful business
plan, to determine the appropriate type of financing, and to
effectively manage your new venture
- No, we cannot help you develop the internal drive and motivation needed
to successfully get a new venture up and running. That part is up to you.
|
|
11
|
- Unlike many other sources of training for entrepreneurs offered on the
Web, this course has been developed an individual who has been trained
by some of the top academicians in the field and who continues to be
actively involved in new business ventures
- Before you proceed to the second module, we thought it would be
important to know a little about his background…
|
|
12
|
- Education
- Academic Experience
- Teaching: University of Montana, Cornell, London School of Economics,
AIHS, Glion (IB, BPS, OB, HR, Entrepreneurship)
- Professional Experience
- Consulting: Big Sky Brewery, Hi-Noon Petroleum, Four Seasons, American
Express, Montana Business Capital, Montana World Trade Center, etc.
- Regions: US, Australia, Western Europe, Caribbean, etc.
|
|
13
|
- Modules
- These have been designed to provide comprehensive exposure to
entrepreneurial issues
- Recommended books
- We recommend that you read the following books along with going through
the modules
- The Portable MBA in Entrepreneurship
- Harvard Business Review on Entrepreneurship
- Resources
- You should also visit the other entrepreneurship areas on
RockyMountainBusiness.com’s Site
- These will assist you in many ways
|
|
14
|
- In the next module you will learn about the entrepreneurial process and
its three primary components:
- The Entrepreneurial Team
- The Opportunity
- The Resources Available
|
Notes
